Soapbox Creative Agency Work

I’ve worked on several projects during my time at BYU-Idaho’s Soapbox Creative Agency organization (formerly called I~Comm Student Media). It’s a professional full-service advertising and public relations agency, including a video production department. Soapbox has worked on television ads, corporate videos, and more! Below are a number of ads I’ve worked on for Soapbox. The ones I’ve been involved with have been all for on-campus clients, but Soapbox also works with a number of businesses and other organizations.

BYU-Idaho Presentation Practice Center – Good to Great

I was involved in the creation of this video from concept, to concept pitch, to shooting. I was also heavily involved in camera operation during this shoot, including some of the crane shots. I also seemed to be the designated “go retrieve something we forgot to bring” person, but it had to be done.

BYU-Idaho Presentation Practice Center – Anxiety

Another commercial for BYU-Idaho’s PPC, I was involved in the creation of this video from brainstorming through editing. I helped in every aspect of the production, including filming, setting up lighting, and more. That even included figuring out the fake sweat on the actor!

I also was in charge of recording the voiceover in post-production.

BYU-Idaho Academic Support Center – “How Do I Have Time for All This?”

A commercial for the BYU-Idaho Academic Support Center, with more than a few nods to the brilliant surrealism of the Old Spice “The Man Your Man Could Smell Like” campaign. This was the first project that I really got to seriously work on with I~Comm, and I spent a lot of time assisting with the shooting of the commercial. The most prominent part I got to help with was in dropping the green screen that was used in the first scene. There is also a behind-the-scenes video on the commercial director’s YouTube channel.

BYU-Idaho Online Learning – “Interactions”

While I did not help with the shooting of this ad, I was in charge of doing the primary editing for this video. The video was shot on Canon T3i’s, and all the editing was done with Apple’s Final Cut Pro 7. I also have experience with editing on Avid Media Composer and Adobe Premiere Pro CS6.